In the world of fashion, trends come and go, but some classics always manage to make a fiery comeback. According to Vogue, the Autumn/Winter 2023 season is witnessing the revival of red and at the forefront of this trend is the iconic Red Midi Dress. Join us as we explore the allure of LRD, its popularity on the runways and how it is redefining the fashion scene.
Red is the new pink
In July, Vogue declared that red is making a triumphant return for AW23. Not surprising considering the timeless power of this color. The LRD, or Red Midi Dress, is the epitome of elegance and sophistication, making it a must-have for your wardrobe this season.
On the AW23 catwalks, fashion lovers were treated to a stunning array of red hues including crimson, maroon and ruby. Leading fashion houses such as Gucci, Valentino, D&G and Fendi showcased LRD’s versatility and timeless appeal.
Marie Claire also joined the chorus stating “Red is the biggest color trend of fall 2023‘. Their nod to Dorothy’s ruby slippers from “The Wizard of Oz” adds a touch of nostalgia while highlighting another classic trend that’s making a comeback and is a must-have this season: the Mary Jane shoe!
According Fashion, Matchesfashion.com has seen a remarkable 23% year-over-year increase in searches for red evening dresses. Harper’s Bazaar even boldly stated:Red is the new pink”, ushering in a new era of style and leaving behind the days of Barbie pink.
The Science of Red
Did you know that red enhances men’s attraction and sexual desire for women? ONE study published found compelling evidence to support this claim. So ladies, if you’re single like me, this festive season is the perfect time to put any insecurities aside and step out into your empowering LRD.
According Forbesin color psychologyred evokes the greatest emotions of any color, “This intense color has more psychological and emotional connections than any other color in the spectrum.”
The perfect party dress
When it came time to pick out an outfit for my friend’s fall wedding, there was no doubt in my mind – it had to be red. The wedding venue, a quaint barn decorated with pumpkins, lit by candlelight and with chandeliers and fire pits, was a sight to behold. It was the embodiment of the rich and vibrant colors of autumn.
As a sustainable fashion enthusiast, I decided to repurpose my favorite red midi dress from Vesper 247. This dress features a scoop neck, flattering fit, low back and thigh slit – the epitome of elegance.

While I may not always be the most confident person, you just can’t wear a dress like that and be shy. So I took a few deep breaths, drank some wine for a touch of Dutch courage, and embraced the moment.
Shop red midi dresses
To inspire your trip to LRD, here’s a selection of stunning red midi dresses and red corset dresses that will leave you feeling confident and fabulous. Whether you’re attending a wedding, a Christmas party or a romantic date, LRD is your favorite fashion statement this season.
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Dresses with red corset
In conclusion, embrace the revival of red in AW23 and let the LRD be your style statement of choice. With its timeless appeal and undeniable confidence boost, there’s no better time to make a bold fashion statement than now. So step into this red midi dress, wear it with pride and let your confidence shine through this festive season.
Buy red accessories
If you’re not feeling fiery enough to wear a red dress, channel your inner Dorothy and click your heels together to make a stylish wish come true this Christmas. Explore the hottest color of the season, red, through a dazzling array of accessories sure to add a pop of boldness to your holiday look.
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